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<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" article-type="research-article" dtd-version="1.1d1" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher">Bulletin of Semashko National Research Institute of Public Health</journal-id><journal-title-group><journal-title>Bulletin of Semashko National Research Institute of Public Health</journal-title></journal-title-group><issn publication-format="print">2415-8410</issn><issn publication-format="electronic">2415-8429</issn><publisher><publisher-name>FSSBI «N.A. Semashko National Research Institute of Public Health»</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="publisher-id">2371</article-id><article-categories><subj-group subj-group-type="heading"><subject>Научная статья</subject></subj-group></article-categories><title-group><article-title>COMPARATIVE EVALUATION OF THE ACTIVITIES OF BRANCHES OF JSC "RUSSIAN RAILWAYS - HEALTH”</article-title></title-group><contrib-group><contrib contrib-type="author"><name name-style="western"><surname>Grishina</surname><given-names>N. K</given-names></name><bio></bio><email>-</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author"><name name-style="western"><surname>Soloveva</surname><given-names>N. B</given-names></name><bio></bio><email>-</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author"><name name-style="western"><surname>Gayduk</surname><given-names>S. V</given-names></name><bio></bio><email>-</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff id="aff-1">National Research Institute for Public Health</aff><aff id="aff-2">JSC “Russian Railways - HEALTH"</aff><pub-date date-type="epub" iso-8601-date="2015-12-15" publication-format="electronic"><day>15</day><month>12</month><year>2015</year></pub-date><issue>4-5</issue><fpage>106</fpage><lpage>115</lpage><history><pub-date date-type="received" iso-8601-date="2022-04-14"><day>14</day><month>04</month><year>2022</year></pub-date></history><permissions><copyright-statement>Copyright © 2015,</copyright-statement><copyright-year>2015</copyright-year></permissions><abstract>The formation of a competitive offer on the market of spa services is a challenge for manufacturers. In this regard, the article discusses questions relating to the differentiated approach to management decisions for each group of affiliates, as well as specifically for each of the health centers, aimed at improving the competitiveness of JSC "Russian Railways - health." The research program includes methods for comparative assessment of the effectiveness of the company's branches. A comparative assessment of the effectiveness of the branches was based on the consideration of economic efficiency, the effectiveness of medical and social satisfaction. Assessment of these factors makes it possible to flexibly and selectively identify existing reserves for improving the effectiveness of the company's branches, which will contribute to the practice of the adoption of appropriate management decisions.</abstract><kwd-group xml:lang="en"><kwd>efficiency</kwd><kwd>comparative evaluation</kwd><kwd>cost effectiveness</kwd><kwd>medical efficiency</kwd><kwd>social satisfaction</kwd></kwd-group><kwd-group xml:lang="ru"><kwd>эффективность деятельности</kwd><kwd>сравнительная оценка</kwd><kwd>экономическая эффективность</kwd><kwd>медицинская эффективность</kwd><kwd>социальная удовлетворенность</kwd></kwd-group></article-meta></front><body></body><back><ref-list><ref id="B1"><label>1.</label><mixed-citation>Баклушина Е.К. Государственная политика в сфере санаторнокурортного лечения: Материалы II-й научно-практической конференции «Восстановительное лечение в условиях санатория» 2527 июня. - Череповец, 2007. - С. 10-15</mixed-citation></ref><ref id="B2"><label>2.</label><mixed-citation>Ветитнев А.М. Технологии маркетинга и менеджмента в системе управления курортными организациями. - СПб., 1999. - 240 С.</mixed-citation></ref></ref-list></back></article>
