Bulletin of Semashko National Research Institute of Public HealthBulletin of Semashko National Research Institute of Public Health2415-84102415-8429FSSBI «N.A. Semashko National Research Institute of Public Health»328010.69541/NRIPH.2026.03.017Original ArticleInnovative potential of blockchain technology in medicine: SWOT analysis in the context of healthcare digitalizationGameevaElena Vladimirovnagameeva@yandex.ruFederal State Budgetary Institution «National Medical Research Center for Rehabilitation and Balneology» of the Ministry of Health of the Russian Federation, Moscow, Russia02102026311211507102026Copyright © 2026,2026Annotation. Blockchain technology is a promising area in digital healthcare, opening up new opportunities for medical data management, logistics, and interactions between system participants. This article analyzes the innovative potential of this technology in medicine, including its advantages and limitations, as well as its practical applicability. It substantiates the need to improve digital legislation, create pilot zones, strengthen information security and conduct interdisciplinary training. A SWOT analysis is used to formulate strategic guidelines for implementing blockchain technology in healthcare, concluding that realizing this innovative potential requires a coordinated strategy and an interdisciplinary approach.blockchain technology, digitalization of healthcare, innovative technologies, SWOT analysisблокчейн-технология, цифровизация здравоохранения, инновационные технологии, SWOT-анализ[Luzanov O. A., Grom M. A., Timurzieva A. B. The potential for using blockchain technology in medicine within the framework of strategic development in healthcare digital transformation. An analytical review. Social aspects of population health. [Social'nye aspekty zdorov'a naselenia]. 2026;72(2):7 (in Russian). DOI: 10.21045/2071-5021-2026-72-2-7][Savelyev I. E. Review article about the blockchain and its usage. Applied computer science. [Prikladnaya informatika]. 2016;11(6):19—24 (in Russian).][Berseneva E. A., Umnov S. V., Umnov M. S., Agamov Z. Kh. Blockchain technology in healthcare digitalization. Russian Journal of Preventive Medicine. [Profilakticheskaya meditsina]. 2023;26(4):95-99 (in Russian). DOI: 10.17116/profmed20232604195][Litvin А.А., Korenev S. V., Knyazeva Е.G., Litvin V. The possibilities of blockchain technology in medicine (Review). Modern technologies in medicine. [Sovremennye tehnologii v medicine]. 2019;11(4):191—199 (in Russian). DOI: 10.17691/stm2019.11.4.21][Collins R. Blockchain: a new architecture for digital content. EContent. 2016;39(8):22—23.][Griggs K. N., Ossipova O., Kohlios C. P., Baccarini A. N., Howson E. A., Hayajneh T. Healthcare Blockchain System Using Smart Contracts for Secure Automated Remote Patient Monitoring. J Med Syst. 2018;42(7):130. DOI: 10.1007/s10916-018-0982-x][Sun Z., Han D., Li D. et al. A blockchain-based secure storage scheme for medical information. J Wireless Com Network. 2022;40. DOI: 10.1186/s13638-022-02122-6][Tan T. L., Salam I., Singh M. Blockchain-based healthcare management system with two-side verifiability. PLoS One. 2022;17(4):e0266916. DOI: 10.1371/journal.pone.0266916][Pradhan N. R., Rout S. S., Singh A. P. Blockchain Based Smart Healthcare System for Chronic Illness Patient Monitoring. 3rd International Conference on Energy, Power and Environment: Towards Clean Energy Technologies. India: Shillong; 2021. DOI: 10.1109/ICEPE50861.2021.9404496][Gelmanova Z. S., Saul'skiy Yu. N., Ivanova A. V. The role of Big data and blockchain technology in the HR-service. In The World Of Science and Education. [In The World Of Science and Education]. 2024;15 (in Russian).][Soares B., Ferreira A., Mota Veiga P. The Benefits and Challenges of Blockchain Technology and eHealth Implementation in Estonia — A Literature Review. Appl Med Inform. 2023;45(4).][Wright S. Tech. & legal challenges for healthcare blockchains & smart contracts. ICT for Health: Networks, standards and innovation. ITU Kaleidoscope academic conference. USA: Atlanta; 2019. DOI: 10.23919/ITUK48006.2019.8996146][Ahmed E., Shabani M. DNA Data Marketplace: An Analysis of the Ethical Concerns Regarding the Participation of the Individuals. Front Genet. 2019;10:1107. DOI: 10.3389/fgene.2019.01107]