Communicative technologies of public health education

Abstract


Based on extensive historical material the article considers communication aimed at the health education of the population, formation of a value attitude to a healthy lifestyle in the mass consciousness, the introduction of models of socially responsible hygienic behavior. Memorial and imperative types of health education technologies are differentiated. Within each type, specific technologies using verbal means and other semiotics are described.


About the authors

Yulia A. Kuzmina

N. A. Semashko National Research Institute of Public Health

Author for correspondence.
Email: kuzmina1070@yandex.ru
ORCID iD: 0009-0000-7474-6751

Russian Federation, 105064, Moscow, Russian Federation

Gennady G. Slyshkin

N. A. Semashko National Research Institute of Public Health;
The Russian Presidential Academy of National Economy and Public Administration

Email: ggsl@yandex.ru
ORCID iD: 0000-0001-8121-0250

Russian Federation, 105064, Moscow, Russian Federation; Moscow, Russian Federation

Nina V. Chizh

N. A. Semashko National Research Institute of Public Health

Email: nina-chizh@yandex.ru
ORCID iD: 0000-0003-2384-6546

Russian Federation, 105064, Moscow, Russian Federation

References

  1. Majkov V.I. Sonnet for the day of celebration of the successful recovery from vaccinated smallpox of Her Imperial Majesty and His Imperial Highness by the Russian court theater actors and actresses. St. Petersburg; 1768. (in Russian).
  2. Majkov V.I. Triumphant Parnassus. Prologue to Her Imperial Majesty and His Imperial Highness' Recovery from Vaccination Smallpox. St. Petersburg; 1768. (in Russian).
  3. Pashkov K.A., Berger E.E., Slyshkin G.G., Tutorskaja M.S., Chizh N.V. The history of health education in the first half of the 20th century in museum collections. Moscow: M-Print; 2023. (in Russian).
  4. Pashkov K.A., Berger E.E., Slyshkin G.G., Tutorskaja M.S., ChizhN.V. Health education literature and health education posters in the fight against epidemics in Russia in the 1920—1940s. Moscow: M-Print; 2023. (in Russian).
  5. Chukovskij K.I. Collected Works: In 15 vols. Vol.12: Diary (1922—1935). Moscow: Agentstvo FTM, Ltd. 2013: 501. (in Russian).
  6. Catalog of the art workshop of light paintings for magic lanterns by L.M.Sokolova. Moscow: Tipografija pod firmoju «Lomonosov». 1910. (in Russian).
  7. Arnol'd V.S., Zyuzin L.K. [Authors of the pictures], SakonskayaN. [Author of the poetries]. Katya in the bear's house. Moscow: Tsentral'nyy institut sanitarnogo prosveshcheniya, Obraztsovaya tipografiya Ogiza. 1943. (in Russian).

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Principal Contact

Kuzmina Uliia Aleksandrovna
EXECUTIVE SECRETARY
FSSBI «N.A. Semashko National Research Institute of Public Health»

105064, Vorontsovo Pole st., 12, Moscow


Email: r.bulletin@yandex.ru

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